DIY vs. Outsourcing Your Website Project: 5 Common Sense Considerations

Summary

Tempted to do your upcoming website project yourself because of budgetary constraints? Considering outsourcing because you’re time-starved? What factors should you consider to make the best choice based on your unique set of circumstances? 

In the context of an upcoming website project, here are five major considerations to think through so you can identify your path of least resistance:

1. Available time. Is this week, month or quarter the right week to take on a website project? Be sure you have enough time to achieve the project, whether you’re doing it yourself or outsourcing it. And always remember, just because you’re delegating it doesn’t always mean that it won’t take an investment of your time. 

2. Actual budget. Just because you’re doing the website project yourself doesn’t mean you won’t incur fees. Be sure you have a budget set for your website platform, because if you don’t the software you’re considering would be happy to set it for you. On the other hand, if you’re outsourcing your project, having a budget in mind is critical. Don’t let the vendor set your budget because they have a direct interest in the fees they’ll be charging you to complete the project. 

3. Appetite for control.  How much control are you looking for now, as well as later? Most of the website platforms available today are drag-and-drop, meaning that if you can sync your email to your phone, you can control 95% of the website yourself. Furthermore, would you rather delegate everything and run the risk of having something sit on a vendor’s plate for a while or have the ability to do something right away, like publish a blog post or make an edit to a page after-hours or over the weekend? 

4. Ambition for skill set development. Is learning how to start a website and getting more familiar with your website platform of choice something that would benefit you over the next few years? If so, you may want to consider doing your upcoming website project yourself. On the other hand, if you see absolutely zero value in learning how to do this yourself, outsourcing it to a vendor or agency might be the clear path. 

5. Accrued delegation experience. Don’t think just because you’re time-starved delegating it the obvious choice. Have you accrued any delegation experience over the last few years? Think about the last time you asked someone to do something. Were you pleased with the outcome? Let’s not forget that delegation is a skill, and typically requires a little experience before getting it right. 

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