About Us

We help you save time, money, and frustration so you can finally get back to focusing on what's important: Your business.

Unique Perspective

After a decade in the online marketing space, we've been on all sides of the relationship (agency, software vendor, customer).

Unbiased Advice

We're software-agnostic. The advice we share comes from experience, is 100% unbiased, and stripped of hidden agendas.

Timeless Approach

In a "flavor of the day" world, we choose to take a timeless approach when it comes to website and online marketing strategy.


Core Values:

Help First

We believe in delivering value before expecting anything in return.

Do the Right Thing

We’re open and honest – never afraid to admit we don’t have the answer.

Think Hard, Work Smart

We’re disciplined, productive, and purposeful in everything we do.

Stay Objective

We strive to eliminate noise, allowing logic and reason to drive decisions.


Sean Rosensteel, Co-Founder

Jacqueline Smith, Operations

Karen Rosensteel, Co-Founder